We Are Damen Jackson!
Years in Business
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Years in Business
It’s not just ‘design’. Our strategic approach connects your brand with consumers in a meaningful way to create brand loyalists, not just buyers.
Standing out from competitors is challenging. We identify your brand’s unique space in the market, how to talk about it and how to defend it.
The war on-shelf is tougher than ever. We help your brand stand out with impactful merchandising displays and motivating messaging that drive sales.
THERE’S MORE TO PACKAGING THAN JUST DESIGN.
Photography and illustration help tell a story. Benefit points, feature callouts and flavor profiles are crucial to the consumer. And, your brand is important, too. But in what order should they appear, and why?
We have over 25 years of packaging experience, and our job is to convert your product from ‘one of many’ being considered into ‘the one’ that lands in the shopping cart.
Not sure if your current packaging is effective? Try our free, no-obligation packaging assessment. It’s a great way to see how your brand stands up against the competition.
What happens when your brand exists in a heavily regulated, standardized industry where everyone manufactures to the same criteria or specifications?
It can be difficult to stand out in this type of market! In most cases, competitors default to selling on price, hoping volume will make up lost profits. That’s a dangerous game, and you don’t need to participate.
The smart play is to find a way to be different, despite the challenge. Our proprietary process identifies what makes your brand special, then leverages that uniqueness into a competitive advantage.
Even if your product is a strong seller, disruption is always looming. Differentiation gives you a leg up – before someone else makes a move. Contact us today to learn more.
The brick-and-mortar experience is still important to consumers – maybe more important than ever for making a great brand impression.
How does your brand look at shelf? Could you have a stronger visual impact? tell your story better? help the consumer understand the decision making process?
Retail displays can truly make your brand shine.
It’s alwaysa good idea to present a well-thought out shopper marketing concept in buyer meetings, to show a retailer you’re thinking about their big picture.
With 25 years of retail experience, we are happy to help!
Need help visualizing your product at retail? Contact us today!
At Damen Jackson, our package solutions are unlike other design agencies, because of our unique approach that starts with the consumer mindset. This strategic effort connects the brand messaging directly to the wants, needs and desires of your audience. The result is a powerful first impression and a meaningful connection between brand and consumer, ultimately leading to stronger brand loyalty.
As our Managing Principal, Ron is committed to ensuring the strategic objectives and brand goals of clients are clearly defined and articulated. Ron's unique ability to identify connectioons between seemingly obscure concepts helps create differentiation for our clients' brands.
Karen is an innovative and creative business executive. Her extensive branding, strategy and packagin experience provides our clients with a broad perspective of the opportunities they can explore. Karen believes in cultivating long-term relationships with out clients, as it aligns with her philosophy that, "people want to work with those they like and trust".
Tyler began his career journey as a design intern with us, and has grown into a seasoned professional. Tyler's talent shines through in the award-winning identity systems he's built for our clients. He loves using creativity to solve strategic brand challenges, defining brand communication and telling brand stories across many activation modes.
A hybrid role is perfect for Kelsey – she wouldn’t have it any other way. Our native chameleon is able to instantly switch from designer to planner; leading one of our biggest accounts from a chair within their walls. Kelsey is also active in expanding our agency reach beyond our Chicagoland roots.
Katie’s maturity and capability help keep our wheels firmly on the track daily, even as multiple deadlines and client requests hit like a 77th level Asteroids bombardment. Katie has a keen eye for detail, a clear vision for timelines and a strong sense of compromise, which leads our team to successful completion of work on time and on budget.
Victoria is the bedrock of the business, conducting the behind-the-scenes operational tasks that keep the agency humming on all cylinders at all times. Victoria Her cool, wise gaze greets us every morning, keeping all of us reassured that everything is going to be just fine. V’s time away is dominated by her four-legged baby, Thor, the world’s coolest dog.
As a true lover of graphic design, Ricardo remains an avid student of the craft, always seeking new inspiration in colors, typography and layout. His clever application of different techniques and form often surprise and delight our clients with unexpected, yet effective, design solutions. Aside from his passion for design, Ricardo loves food, family and celebrations.