junior@salesmaven.io, Author at Damen Jackson

Time Magazine: Visual Language & The Written Word

In its June 22, 2015 edition, TIME magazine debuted a new look, it’s third in almost as many years. It’s purported purpose was a simpler format, easier to read and the integration of its multiple platforms—digital, video, mobile and print. Even with these apparently functional and tactical goals, the magazine’s senior editors—journalists all, wordsmiths, reporters, storytellers who […]

Start with Strategy

Ron FarnumFounder, Damen Jackson We recently had an intro call with a prospect – let’s call him Scott – to talk about marketing for his upcoming product launch. Scott has been interviewing multiple marketing agencies for the past few months and, like Bono, he still hasn’t found what he’s looking for. During the call, Scott […]

SEO checklist: How to Easily Rank High on Google

SEO can seem like a daunting task, but if you take steps to insure that you are covering some key components when building your website, you can easily and significantly improve your search engine page rankings. Here is a list to follow when making a website which how to easily rank high on Google. It […]

How to Run a Successful FAST Creative Program

Do you remember the old cubicle-wall sign that said: “Fast, Cheap or Great. Choose Two.” I always liked that sign, but unfortunately, it was obviously written from a creatives’ point of view. I suppose that’s why I liked it. However, the creatives aren’t the ones who receive emails from a Walmart buyer who wants to […]

Design Tip: How to Match CYMK or RGB to PMS Spot Color

Ever had the perfect CMYK color in your document only to have the client ask for it to be all in spot? Maybe the client told you the wrong amount of stations that the printer has and you have to change an entire document’s colors back to CMYK. Whatever the case may be, here is […]

Design Thinking: A journey of discovery that leads to creation

Design is for doers. It is active, intuitive, creative, stylish, artifact-oriented. It is not cerebral, analytical, reflective, iterative, problem-oriented. If you need to engage with a designer make sure all the planning and heavy thinking is done first and then find a hot young creative super nova to sprinkle design dust on what’s 90% there […]

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