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The Power of Metallics in Great Packaging Design

AN INTERVIEW WITH RON FARNUM, FOUNDER OF DAMEN JACKSON Ron Farnum, is the founding partner and “Premiumizer” of successful Chicago-based packaging and branding agency, Damen Jackson. For nearly 20 years,…

Karen Kaplan: My Story

You could say packaging design is in my blood. My father, Herb, started Murrie White and Associates, a package design firm, in 1964. I was 2 years old then. Along…

Shifting to Sustainable Packaging Is Easy, Right?

Easy to contemplate, supported by consumer preferences, leverageable with company stakeholders—just swap out what we were doing, and go green. Not so fast! First, let’s look at the green packaging…