Three Ways You Are Sabotaging Your Packaging
My name is Ron Farnum. And I am a rampant, enthusiastic retail consumer. I love shopping, studying and buying products. Combined with my shopping addiction, I’m also the father of four kids. My annual spending at Target rivals the GDP of a small island nation. My love...
Could a Packaging Refresh Increase Sales?
The answer is, as always, “it depends.” First off, you need to do some homework. And it is not pass / fail grading. In today’s fast moving, dynamic and competitive market, it doesn’t take long to get behind the curve. So here are some questions for you and your team...